Share. Engage. Grow.
Improving your Social Reach
By definition, social media marketing refers to the process of gaining traffic and/or attention through social media sites. Our approach to every social media campaign is designed to your unique brand. We track follower count, other metrics and drive quality traffic from social interactions, leading to increased sales.
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If you’re an eCommerce site it’s vital that you insert your voice into the conversations happening between your customers. We’ll help you by sharing consistent and relevant information with your target audience at different phases of the buying cycle.
Social Media Platforms We Utilize
Social Media Marketing
It all starts with a strategy. We find that most businesses don’t have an actual strategy around social media. They know they need to share information and be active on social channels and that’s the strategy. We help businesses form and execute a social strategy to drive results. To get the most out of your social media marketing efforts, there’s a certain finesse in choosing the best social media network for your brand. Ultimately, it all depends on which platform can help you closely connect with your audience the most.
The Social Design
We’ll help tweak and adjust your social channel’s look and feel to match your brand. Updating images on a regular basis to match seasonal, sales and other events is a great way to create a seamless brand experience between your website and social channels.
Social Management
Once a strategy is created, we’ll build out a social calendar each month and execute on the strategy we’ve outlined. We’ll build out the social shares for the month, send them over for approval and implement shares (once approved) via our social sharing platform.
#Hashtag Engagement
We’ll track and monitor hashtags that are closely related to your brand/product/service while considering other uses for them on social media. This ensures that they are related to conversations and engagements that your ideal customer uses. To do this we use various tools to find related hashtags and gain further context for how hashtags are used.
Tracking our Performance
We will work with you, to develop or define performance metrics for your campaigns and work on tracking everything we can. By tracking as much as possible, our campaigns are based on customer insights rather than a gut feeling.
